Data Protection & Privacy

UP786 Privacy Policy – How We Protect Your Personal Data in Pakistan

Your privacy matters to us. This policy explains, in plain English, exactly what data UP786 collects from Pakistani players, how we use it, who we share it with and what rights you have over your own information. We have written it to be genuinely readable — not a wall of impenetrable legal text.

Last Updated: 1 July 2025
Language: English (en-PK)
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Our Privacy Commitments to Pakistani Players

Before you read the full policy, here is what UP786 promises every player about their personal data.

We Never Sell Your Data
UP786 does not sell, rent or trade your personal information to third-party marketers, advertisers or data brokers — under any circumstances. Your data is collected solely for the purpose of running your UP786 account and improving your experience on the platform.
Minimal Data Collection
UP786 only collects the data that is genuinely necessary — to verify your identity, process your PKR payments and keep your account secure. We do not ask for information we do not need, and we review our data collection practices regularly to remove anything that is no longer required.
Bank-Grade Encryption
Every piece of data transmitted between your device and the UP786 platform — including your account details, transaction records and game history — is protected by 256-bit SSL encryption. The same standard used by Pakistan's leading commercial banks for their online banking platforms.
You Control Your Data
Pakistani players have the right to access, correct, download or delete their personal data held by UP786. These requests are processed by our team within 30 days. You do not need a lawyer or a formal legal process — a simple email to support@up786.im is all it takes.
Marketing is Always Optional
UP786 will only send you promotional emails, SMS or push notifications if you have explicitly opted in. You can withdraw your marketing consent at any time from your account settings or by contacting our support team — we will process your request within 48 hours, no questions asked.
Clear Retention Limits
UP786 does not keep your data forever. We have clear retention schedules for each category of data we hold. Account data is retained for a maximum of 7 years after closure to comply with financial regulations. After that period, all personal data is securely and permanently deleted from our systems.
1Who We Are – The UP786 Data Controller

UP786 operates the online gaming and sports betting platform accessible at up786.im. For the purposes of data protection, UP786 acts as the data controller — meaning we are the entity that determines the purposes and means of processing your personal information when you use our platform.

UP786 operates under a valid international gaming licence and is subject to the data handling obligations imposed by that licence, including requirements to maintain adequate data security and to process personal information only for lawful purposes.

This Privacy Policy applies to all personal data collected and processed by UP786 in connection with the registration, management and use of UP786 accounts by Pakistani players. It also covers data collected through the UP786 website, mobile platform and any communication channels operated by us, including live chat, email and telephone support.

If you have any questions about how UP786 handles your personal data, please contact our Data Privacy team directly at support@up786.im with the subject line "Privacy Query".
2What Personal Data UP786 Collects

UP786 collects personal data in three main ways: information you provide directly to us, information generated by your use of the platform, and information received from third parties as part of our verification obligations.

Information you provide directly:

  • Full legal name as it appears on your Pakistani CNIC or passport
  • Date of birth (used to verify you are aged 18 or over)
  • Residential address in Pakistan
  • Email address and mobile phone number
  • CNIC number and/or passport number (for KYC verification)
  • Payment method details — Easypaisa or JazzCash account numbers, bank account details for IBFT, or partial card details for Visa/Mastercard (full card numbers are never stored by UP786)
  • Communications you send to UP786 support via live chat, email or telephone

Information generated by your use of UP786:

  • Betting and gaming history — all bets placed, results, stakes and returns
  • Deposit and withdrawal transaction records
  • Login records, session duration and IP addresses used to access your account
  • Device information — browser type, operating system and device identifiers
  • Interaction data — pages visited on UP786, features used and time spent
  • Responsible gaming tool settings — deposit limits, cool-off periods and self-exclusion records

Information received from third parties:

  • Identity verification results from CNIC verification services
  • Anti-fraud and anti-money-laundering screening results from licensed screening providers
  • Payment processing confirmations from Easypaisa, JazzCash, NayaPay and banking partners
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3How UP786 Uses Your Personal Data

UP786 uses the personal data it collects for the following specific purposes, and no others:

  • Account creation and management: To register your UP786 account, verify your identity, and maintain your profile and account settings.
  • Processing transactions: To receive your PKR deposits via Easypaisa, JazzCash, NayaPay, SadaPay, IBFT or card, to settle bets and casino game outcomes, and to process your withdrawal requests to your registered payment method.
  • Customer support: To respond to your queries, complaints and requests when you contact our support team. Support communications are retained for quality assurance and training purposes.
  • Security and fraud prevention: To detect and prevent unauthorised access, fraudulent activity, money laundering and bonus abuse. UP786 uses automated monitoring tools that flag unusual patterns for manual review by our compliance team.
  • Regulatory compliance: To comply with our gaming licence obligations, which require us to maintain detailed records of player activity, identity verification and financial transactions.
  • Responsible gaming: To monitor playing patterns that may indicate problem gambling and to implement and enforce the responsible gaming tools requested by players — including deposit limits, session limits and self-exclusion.
  • Platform improvement: To analyse aggregated, anonymised usage data to improve the UP786 platform, fix bugs and develop new features. This analysis does not identify individual players.
  • Marketing communications (with consent only): To send you promotional offers, bonus notifications and platform updates via email, SMS or push notification — but only if you have given explicit consent. You can withdraw this consent at any time.
4Legal Basis for Processing

UP786 processes your personal data under the following legal bases. We apply the most appropriate basis for each processing activity:

  • Contractual necessity: Most core account management and transaction processing is necessary for UP786 to fulfil its contractual obligations to you as an account holder. Without this processing, we cannot operate your account.
  • Legal obligation: Certain processing — particularly KYC identity verification, anti-money-laundering screening and the retention of financial records — is required by our gaming licence and applicable financial regulations. We have no discretion about whether to carry out this processing.
  • Legitimate interests: Security monitoring, fraud prevention and platform improvement are carried out on the basis of UP786's legitimate interest in maintaining a safe, fair and functional gaming platform. We balance this interest against your privacy rights and apply minimum-necessary data principles.
  • Consent: Marketing communications and non-essential cookies are processed only with your explicit prior consent. You may withdraw consent at any time without any effect on your account or the services available to you.
5Who We Share Your Data With

UP786 does not sell your personal data. We share personal data with third parties only in the following limited and controlled circumstances:

  • Payment processors: When you deposit or withdraw PKR via Easypaisa, JazzCash, NayaPay, SadaPay, bank IBFT or card, we share the transaction data necessary to complete that transaction with the relevant payment service provider. This is required to move money and cannot be avoided.
  • Identity verification services: We use licensed third-party CNIC verification and AML screening services to fulfil our KYC obligations. These providers receive only the minimum data necessary to complete the verification.
  • Game software providers: Some UP786 casino games and live dealer tables are provided by third-party software studios. These providers may receive session data relating to individual game rounds for the purpose of game integrity and dispute resolution. They do not receive your full profile data.
  • Regulatory and law enforcement authorities: Where we are legally required to disclose information to gaming regulators, law enforcement agencies or courts, we will do so. We will notify you of any such disclosure unless legally prohibited from doing so.
  • Professional advisers: Our legal, accounting and audit advisers may access certain data in the course of their professional services to UP786, subject to strict confidentiality obligations.
We will never share your data with: third-party marketers, social media platforms (without your consent), other gaming platforms, or any entity that has not entered into a formal data processing agreement with UP786.
6Payments, KYC & Financial Data

Financial data requires special care, and UP786 treats payment information as among the most sensitive data we handle. Here is specifically how we manage it:

  • UP786 does not store full card numbers. When you pay by Visa or Mastercard, your full card number is processed directly by our PCI-DSS compliant payment processor and is never transmitted to or stored on UP786 servers. We retain only a masked reference (last four digits and card type) for your records.
  • Easypaisa and JazzCash wallet numbers are stored in encrypted form on UP786's servers and are used exclusively for processing your deposits and withdrawals. They are not shared with any third party other than the relevant payment processor.
  • KYC documents — copies of your CNIC, passport or utility bills — are stored in an access-controlled, encrypted document management system. Access is restricted to UP786 compliance staff with a legitimate business need. Documents are deleted at the end of the applicable retention period.
  • Transaction records (deposit and withdrawal history) are retained for 7 years following your last account activity, as required by financial record-keeping obligations under our gaming licence.
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7Cookies & Tracking Technologies

UP786 uses cookies and similar tracking technologies on its website and mobile platform. A cookie is a small text file placed on your device when you visit a website. Here is how we use them:

Cookie TypePurposeCan Be Disabled?
Essential / FunctionalKeeping you logged in, remembering your preferences (e.g. odds format), enabling the betslip. The UP786 platform cannot function without these.No
AnalyticsAggregated, anonymised data on how players navigate UP786 — which pages are visited most, where drop-offs occur. Used to improve the platform.Yes
PerformanceMonitoring page load speeds, error rates and platform stability to help our technical team identify and fix issues quickly.Yes
Marketing / PreferenceTracking which promotions you respond to, to help UP786 send you more relevant bonus offers. Only activated with your explicit consent.Consent only

You can manage your cookie preferences at any time through the Cookie Settings option in the UP786 account menu. You can also manage cookies through your browser settings — most modern browsers allow you to block or delete cookies entirely, though this may affect your UP786 experience.

8How UP786 Protects Your Data

UP786 takes data security seriously and has implemented a layered set of technical and organisational measures to protect your personal data:

  • Encryption in transit: All data transmitted between your device and UP786 servers is encrypted using TLS 1.3 with 256-bit encryption — the same technology used by international banks.
  • Encryption at rest: Sensitive data stored in UP786 databases — including KYC documents, financial records and account credentials — is encrypted at the storage level.
  • Access controls: UP786 employee access to player data is governed by a strict need-to-know policy. Staff are only granted access to the categories of data required to perform their specific role. All access is logged and audited.
  • Two-factor authentication: All UP786 staff accounts that can access player data are protected by mandatory two-factor authentication. We also strongly recommend that all players enable 2FA on their UP786 account.
  • Regular security audits: UP786 engages independent cybersecurity firms to conduct penetration testing and security audits on the platform at least annually.
  • Incident response: In the event of a data breach that affects your personal data, UP786 will notify affected players within 72 hours of becoming aware of the incident, in accordance with our regulatory obligations.
9How Long We Keep Your Data

UP786 applies specific retention periods to each category of personal data, balancing our regulatory obligations against your right to have your information deleted when it is no longer needed:

Data CategoryRetention PeriodBasis
Account registration detailsDuration of account + 7 years post-closureRegulatory obligation
KYC documents (CNIC copy etc.)Duration of account + 7 years post-closureRegulatory obligation
Financial transaction records7 years from date of transactionFinancial regulation
Betting & gaming historyDuration of account + 7 yearsRegulatory / Dispute resolution
Support communications3 years from date of interactionLegitimate interest
Marketing consent recordsUntil consent withdrawn + 3 yearsLegal obligation
Login / security logs12 months from date of logSecurity / Fraud prevention
Analytics data (anonymised)Up to 26 monthsLegitimate interest

After these periods have elapsed, your data is permanently and securely deleted or anonymised so that it can no longer be linked to you as an individual.

10Your Privacy Rights as a Pakistani Player

UP786 respects the data rights of all players. You have the following rights over your personal data held by UP786:

Right to Access
Request a copy of all personal data UP786 holds about you.
Right to Rectification
Ask us to correct inaccurate or incomplete personal data.
Right to Erasure
Request deletion of your data where there is no longer a legal basis to hold it.
Right to Restriction
Ask UP786 to restrict processing of your data in certain circumstances.
Right to Portability
Receive your data in a structured, machine-readable format.
Right to Object
Object to processing carried out on the basis of legitimate interests.

To exercise any of these rights, simply email support@up786.im with the subject line "Data Rights Request". Our team will acknowledge your request within 5 working days and complete it within 30 days. There is no charge for exercising these rights. Our Urdu-speaking support team is available if you would prefer to discuss your request over live chat.

Some rights are subject to exceptions — for example, UP786 cannot delete data that we are legally required to retain under our gaming licence obligations. We will clearly explain any such limitations when responding to your request.
11Children & Underage Players

UP786 does not knowingly collect personal data from individuals under the age of 18. The UP786 platform is strictly for adults, and we apply age verification checks during the registration and KYC processes to enforce this requirement.

If UP786 becomes aware that personal data has been collected from a person under the age of 18, we will immediately close the associated account, delete all personal data relating to that individual (except where regulatory retention obligations apply), and refund any real-money deposits made to the account.

If you are a parent or guardian and believe that your child has registered an UP786 account without your knowledge, please contact us immediately at support@up786.im so that we can take swift action.

12International Data Transfers

As an internationally licensed gaming platform, some of the data you share with UP786 may be processed by our service providers in countries other than Pakistan. This can happen, for example, when our servers, game software studios or KYC verification partners are based in other countries.

When personal data is transferred outside Pakistan, UP786 ensures that appropriate safeguards are in place to protect your data to a standard equivalent to or greater than that provided by our privacy commitments in this policy. These safeguards include contractual obligations imposed on service providers through formal data processing agreements, and in some cases transfers to countries that maintain recognised data protection standards.

Your data will never be transferred to a country that UP786 does not consider to offer adequate data protection standards.

13Changes to This Privacy Policy

UP786 reviews this Privacy Policy at least annually and updates it whenever our data practices change in a material way. When we make significant changes — for example, adding a new category of data we collect, changing our retention periods, or engaging a new third-party processor — we will notify registered players via email at least 14 days before the change takes effect.

Minor clarifications or corrections may be made without advance notice. The "Last Updated" date at the top of this page always reflects when the most recent changes were made. If you continue using UP786 after a policy update, you will be taken to have accepted the revised terms.

We recommend reviewing this policy periodically to stay informed about how UP786 is protecting your data. The current version is always available at up786.im/privacy-policy.

14How to Contact UP786 About Privacy

If you have any questions, concerns or requests relating to your personal data and how UP786 handles it, we want to hear from you. Here is how to get in touch with the right team:

  • General Privacy Queries: Email support@up786.im with the subject line "Privacy Query". Our team will respond within 24 hours.
  • Data Rights Requests (access, erasure, portability etc.): Email support@up786.im with the subject line "Data Rights Request". Acknowledged within 5 working days, completed within 30 days.
  • Data Breach Concerns: If you believe your UP786 account has been accessed by an unauthorised party, contact us immediately via live chat for the fastest response.
  • Marketing Opt-Out: Click the unsubscribe link in any marketing email, update your preferences in your account settings, or contact live chat. All marketing opt-out requests are processed within 48 hours.

Our Urdu-speaking support team is available around the clock — 24 hours a day, 7 days a week — to assist with any privacy-related questions in your preferred language. You do not need to speak formal legal English to exercise your rights at UP786.

At UP786, we believe that your right to understand how your data is handled is just as important as your right to enjoy the platform. Our support team is here to help — please never hesitate to ask.

Your Data is Safe at UP786 – Register with Confidence Today

You have read how UP786 protects your privacy. Now take the next step — create your free account in under two minutes. Deposit via Easypaisa or JazzCash, claim your welcome bonus and enjoy Pakistan's most trusted cricket betting and casino platform. Your personal data, your winnings and your peace of mind are all in safe hands at UP786.

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